Panasonic Corporation (Head office: Minato-ku, Tokyo; President & CEO: Masahiro Shinada; hereinafter referred to as Panasonic) today announced that it has decided to invest in Ubiden, Inc. (Head office: Minato-ku, Tokyo; Representative: Norio Yamaguchi; hereinafter referred to as Ubiden), a company that provides charging services for electric vehicles, through a corporate venture capital fund, commonly known as the Panasonic Kurashi Visionary Fund, jointly managed by Panasonic and SBI Investment Co., Ltd.
The number of standard chargers* installed in Japan is expected to increase to 77,000 by 2035, about three times the total installed in 2021. However, the lack of EV charging facilities is still cited as one of the reasons for the slower adoption of EVs in Japan than in other countries.
Ubiden operates an electric vehicle charging service called WeCharge, which allows customers to use a smartphone app to pay for electricity used at dedicated EV charging outlets based on the amount of electricity used, rather than the time spent charging. It also provides a user-friendly UX (user experience) that enables easy payment between EV users and charger owners, giving the company an advantage in charging service operation at residential complexes, commercial facilities and other locations where multiple EV owners use the service.
Panasonic provides ELSEEV electric vehicle (EV and PHEV) charging equipment and outdoor EV charging outlets, which are already in use by Ubiden. Through this investment, Panasonic, in conjunction with Ubiden's outstanding software (for system control, platform operation, and other purposes), will explore the potential for installation of EV charging facilities to be expanded to condominiums and other residential complexes, which has up to now been difficult to achieve for both physical and operational reasons. The company aims to develop an optimal charging infrastructure that will support the uptake of EVs in Japan.
With a mission to contribute to the wellbeing of people, society and the planet, Panasonic aims to be the best partner of people's life with human centric technology and innovation. The company will continue to strengthen its open innovation initiatives based on strong partnerships by investing in promising startups both in Japan and overseas that are competitive in areas that are closely related to people's lives, such as energy, food infrastructure, spatial infrastructure, and lifestyle.
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